Why LinkedIn Leads are Important for business?What is the biggest challenge for any young entrepreneur, businessman or a freelancer? Most of them are struggling hard to generate good quality threads that can be converted into loyal customers. With the advent of the Internet and digital marketing, lead generation techniques have evolved. You can no longer rely solely on old tactics such as cold calling and promotional text messages. Instead, focus on using different social networking sites like LinkedIn to generate leads. LinkedIn has grown by leaps and bounds since its inception in May 2003.
Initially, it was considered a platform for professional communication. However, it has slowly evolved into an extremely powerful tool for brand building and lead generation. Not surprisingly, LinkedIn attracts more than 612 million users from 200 countries around the world.